Social media marketing for online stores that want an audience, not just posts
Posting without a plan takes time and rarely builds an audience. We create a social media strategy and content calendar around your products, customers and brand, so every post has a purpose and the brand looks consistent everywhere.
Problems this service solves
Posting without a plan
Random posts take time and rarely lead anywhere. A plan connects content to launches, seasons and your store.
An inconsistent brand
Different styles and messages across platforms make a brand harder to recognize and trust.
No link between social and sales
Followers don't help if they never visit the store. Content needs a clear path to products.
What's included and what you receive
What's included
- Content strategy and posting plan
- Content themes and caption guidelines
- Brand consistency across platforms
- Profile and bio optimization
- Product-focused content ideas linked to your store
- Community engagement guidance
Key deliverables
- A documented social media strategy
- A monthly content calendar
- Post templates in your brand style
- A monthly performance summary
Who it's for
- Brands posting irregularly
- Stores launching new products or collections
- Teams that want a clear plan they can execute themselves
About results: we promise clear deliverables, professional work and honest reporting. Sales and rankings also depend on your product, pricing, market and budget, so we never guarantee specific results.
Our process
- 01
Brand and audience
We learn your brand, products and customers and review your current profiles.
- 02
Strategy and calendar
We define themes, formats and a monthly calendar.
- 03
Create and publish
We create templates and content, or guide your team to publish.
- 04
Review monthly
We review what resonated and adjust the next month's plan.
Typical timeline
About 2 weeks for strategy and the first calendar, then monthly.
What we need from you
- Access to your social accounts
- Brand assets and product photos
- Your tone of voice and any topics to avoid
Prefer a bundle? This service is part of our ecommerce growth packages, or we can quote it on its own after a consultation.
Frequently asked questions
Which platforms do you cover?
Usually Instagram, Facebook and TikTok, chosen based on where your customers spend time. We'd rather do two platforms well than five poorly.
Do you create the photos and videos?
We plan the content and create templates and graphics. Product photography and filming can be arranged separately or done by your team using our briefs.
Will social media increase sales?
A consistent presence builds recognition and trust, which supports sales over time. We don't promise a specific number of followers or orders.
Can this work alongside paid ads?
Yes. Organic content and paid campaigns work best together, and strong organic posts often become good ad creative.
Ready to talk about your store?
Book a 30-minute consultation. We'll look at your store and goals and recommend where to start.