Ecommerce store audit

An ecommerce store audit that shows what's stopping shoppers from buying

When a store gets visitors but not enough sales, the cause is hard to see from the inside. Our online store audit reviews your store the way a first-time shopper experiences it, then gives you a prioritized, written plan of what to fix.

The problem

Problems this service solves

Traffic without sales

Visitors arrive and leave. Without a structured review it's hard to tell whether the problem is the product page, the price, the checkout or the traffic itself.

Too many opinions, no priorities

Every app, agency and article suggests something different. An audit ranks issues so you fix the most important ones first.

Hidden technical problems

Slow pages, broken links, app conflicts and indexing issues often go unnoticed until they've cost sales.

Scope

What's included and what you receive

What's included

  • Usability review on desktop and mobile
  • Homepage, collection and product page review
  • Cart and checkout review
  • Technical checks: speed, broken links, app conflicts, indexing
  • Trust signals: reviews, policies, delivery and contact details
  • SEO basics and email capture review

Key deliverables

  • A written audit report with screenshots
  • Findings ranked by likely impact and effort
  • Clear, practical recommendations
  • A walkthrough call to go over the findings

Who it's for

  • Stores with steady traffic but low sales
  • Owners planning a redesign who want to know what to change
  • Teams that need an outside, objective view

About results: we promise clear deliverables, professional work and honest reporting. Sales and rankings also depend on your product, pricing, market and budget, so we never guarantee specific results.

How we work

Our process

  1. 01

    Access and goals

    You share collaborator access and tell us what you've noticed and what you want to improve.

  2. 02

    Store review

    We go through the store as shoppers would on mobile and desktop, then check analytics and technical health.

  3. 03

    Written report

    You receive the findings, each with an explanation, a screenshot and a recommended fix.

  4. 04

    Walkthrough call

    We go through the report together and agree which fixes to tackle first.

Typical timeline

5 to 7 business days after we receive access.

What we need from you

  • Your store URL and collaborator access
  • Store analytics or Google Analytics access, if available
  • Your main goals and any known problems

Prefer a bundle? This service is part of our ecommerce growth packages, or we can quote it on its own after a consultation.

Questions

Frequently asked questions

What's the difference between an audit and conversion optimization?

An audit diagnoses and prioritizes. Conversion optimization is the ongoing work of designing, implementing and measuring the changes. Many clients start with an audit and continue with optimization.

Do you need access to my store?

Collaborator or staff access lets us check settings, apps and analytics. A limited review is possible from the public site, but it will miss some issues.

Will you fix the issues you find?

The audit itself is a report and a call. If you'd like us to implement the fixes, we'll quote that separately based on the findings.

Which platforms do you audit?

Shopify and other ecommerce platforms. The review focuses on the shopper's experience, which applies to any store.

Ready to talk about your store?

Book a 30-minute consultation. We'll look at your store and goals and recommend where to start.